Editorial 📖
Digital 💿
Social Media 🍄
Website 🪐
Branding 🍎
Yifan is a visual designer based in New York, specializing in creating compelling online brand presence through bold, engaging visuals. With an MFA from California College of the Arts and recognitions from The Type Directors Club, Communication Arts, and Idea Magazine, they bring an experimental yet strategic approach to every project. Their work explores the intersection of aesthetics and communication, crafting visually striking narratives across diverse mediums.
(Unfold)
Digital 03 Template Collection
(2023)
Social Media 🍄
(Unfold)
Organic Social Content Direction
(2022–2025)
Social Media 🍄
(2023)
Editorial 📖
(Greenpeace China X Camplus)
Wood You Be My Neighbor
(California College of the Arts)
Design Division Leadership Hiring Posts
(2022)
Social Media 🍄
(Cursor Capital)
Brand Identity
(2022)
Branding 🍎
(Asian Improv Arts: Naming and the Other Holy Things)
Exhibition Identity and Website
(2021)
Digital 💿, Website 🪐